Peter Out Peter In As CEO of Barry Callebaut

Peter Feld, a 57-year-old German national, has been appointed as the new Chief Executive Officer (CEO) of the Barry Callebaut Group, with immediate effect.

Feld takes over from Peter F. Boone who is reported to have stepped down from the top role for personal reasons.

In a statement sighted by Cocoa Post, the Chairman of the Board of Directors of the BC Group, Patrick De Maeseneire, said “We are delighted that Peter Feld, a seasoned leader with over 30 years’ experience at top global consumer goods and services companies, is joining Barry Callebaut.”

“His track record with international brands is exceptional. In addition, he has many years of experience in the food industry. This unique combination makes him the ideal person to further develop Barry Callebaut successfully with a focus on sustainable growth,” he explained.

Feld, who was previously CEO of Jacobs Holding, has leadership experience in companies on almost every continent.

He headed GfK, one of the world’s leading market research companies, and WMF Group, a leading premium cookware and professional automatic coffee machine maker for private and professional customers, and successfully developed both companies further, concentrating on customer centricity, digitization, and corporate culture to drive future readiness.

In addition, he gained decades of experience in leading positions in the consumer goods industry, namely at Procter & Gamble, Johnson & Johnson and Beiersdorf.

As former Vice President of the German Brands Association, he has also played a key role in driving forward the topic of sustainable development for the industry.

Feld holds a Master’s in Mechanical Engineering from RWTH Aachen.

Commenting on his new role, Peter Feld said “It is a great honour to assume responsibility as CEO of Barry Callebaut. Chocolate is a life-long passion, even more so as I started my career in the food industry.”

“I am very much looking forward to bringing my leadership experience to Barry Callebaut and am excited about writing the next chapter of our success story together with the entire team,” intimated Peter Feld, Chief Executive Officer (CEO) of the Barry Callebaut Group.

The Group Board Chairman, Patrick De Maeseneire, expressed the Board’s gratitude to the immediate past CEO, who assumed the top position in September 2021.

“On behalf of the Board of Directors, I would like to thank Peter Boone for his more than ten years of service to Barry Callebaut,” said De Maeseneire.

He added, “As a next step, he has decided to set up life closer to home to be able to spend more time with his family. We wish him all the best for his future endeavours.”

Editor at Cocoa Post
Kojo is passionate about projecting the voices of cocoa. He also believes in cocoa value addition at origin as a model to redistribute industry wealth.
Barry Callebaut GroupCEOChocolate manufacturingCocoaCocoa ProcessingForever Chocolate SustainabilityGermanyGhanaLeadershipNyonkopa Cocoa BuyingPeter BoonePeter Feldswitzerland
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